What Cows Want More Than Anything (Hint: It’s Not Tech)

With health and wellness technology in the limelight, we’ve seen plenty of devices that benefit animals: Microchips have helped us reunite with lost companions for decades, and now there are weight-detecting litterboxes, health-tracking smart collars, and 3D-printed custom prosthetics. It’s wonderful that technology can help us look out for our fellow animals.

But people who exploit mother cows for their milk have embraced technology for a much darker purpose: squeezing as much profit as they can out of suffering animals. Devices like milk-monitoring boxes and health-tracking collars are sold with the promise of helping them, but they’re actually used to tell farmers when to forcibly impregnate cows in order to boost supplies of stolen milk.

Fortunately, we know a few things that really make cows happy:

Soft Grass Under Their Hooves and in Their Stomachs

a side-by-side image comparison showing a picture of a happy cow next to a cow with virtual reality goggles on.

Who looks happier to you?

Cows love to hang out on soft grass instead of standing in crowded lots full of their own feces. Under 5% of lactating cows in the U.S. are allowed regular access to grassy fields during the grazing season. The farmer pictured below even strapped a pair of virtual reality goggles onto a cow in order to show her a beautiful field instead. This is so disrespectful. Just give her the goods!

Human Care, Not Human Domination

Would you prefer the freedom to gather at a watering hole with your buddies or a collar that tracked your bodily functions?

People who exploit cows for profit have another option: letting them graze, play, and otherwise exist in peace instead of forcibly impregnating them and stealing the milk meant for their babies. For those who truly want to care for cows, farm sanctuaries are the perfect place to shower them with all the resources and affection they want.

The Opportunity to Raise Their Calves

a side-by-side comparison of a calf and mother cow next to an inline milk analyzing device

Mother cows enjoy time with their calves, not with milk monitors.

Instead of monitoring milk in order to spot the signs of painful bacterial infections of cows’ udders, we can leave their teats out of filthy, harsh milking machines. Cows’ make milk for only one reason: to feed their calves.

Mother-calf bonds are strong, and there are countless reports of mother cows who continue to call and search frantically for their babies after the calves have been taken away and sold to veal or beef farms. Staying away from mother cows and their young would make a meaningful difference in their lives.

Cows Need Dignity Before Technology

No amount of technology will make animals happy if we don’t respect them. We can do that by not eating them, stealing the milk meant for their babies, or harming them in any other way.

By going vegan, you can save nearly 200 animals a year—including cows—who want nothing more than to be left in peace. Check out our free vegan starter kit with all the tips you’ll need to get started living compassionately today!

Order a Free Vegan Starter Kit!

The post What Cows Want More Than Anything (Hint: It’s Not Tech) appeared first on PETA.

The USDA Is Asking for Public Comments After PETA Petition Demands Stronger Regulations

After PETA sent our petition for rulemaking to the U.S. Department of Agriculture (USDA) in 2022, calling on it to adopt new regulations for large carnivores, including a requirement for environmental enrichment, the agency has published an Advance Notice of Proposed Rulemaking (ANPR) and is soliciting public comments on certain updates to rules regarding contact, handling, and housing requirements of captive wild animals. The ANPR is, in part, a response to our petition, and we’re committed to contributing information to help guide the agency’s changes through this public comment period.

The amount of harm uncovered at roadside zoos in recent years—including the deaths of five sugar gliders in a pipe at the despicable SeaQuest Fort Worth and the conditions at the “fetid and dystopic” Tri-State Zoo that led to the rescue of 78 animals—shows the pressing need for more regulation before exhibitors receive licenses to keep and show sentient beings.

an adult male lion, laying in a barren enclosure looking to the right of frame. the enclosure is fenced in with wire metal lawn fence.

Making Contact Requirements Clear

One change proposed in the ANPR would clarify the requirements for exhibitors to demonstrate “adequate experience and knowledge” of the species being maintained and to maintain “sufficient distance and/or barriers between the animal and the general viewing public.”

It’s extremely important that these proposed changes be implemented, because of the sheer number of citations that the USDA issues to roadside zoos for animal and human injuries involving USDA-regulated species. Additionally, animals—such as the bear cubs at Yellowstone Bear World and Oswald’s Bear Ranch—are tormented by despicable exhibitors during dangerous public handling events.

Our 2022 petition specifically called on the USDA to publish targeted regulations for the care, handling, and transportation of big cats, bears, wolves, wolf-dog hybrids, and hyenas.

Requiring Stimulating Enclosures

Another proposal would require programs of environmental enrichment for all USDA-regulated animals in the custody of an exhibitor, which could help alleviate boredom and psychological distress for animals who are subject to extreme distress without stimulation or a semi-natural habitat.

PETA Will Stay Involved

In the coming months, PETA’s legal, animal welfare, and veterinary experts will be preparing comments urging the USDA to adopt strict requirements for federal Animal Welfare Act licensees to prove that they have sufficient experience and knowledge of the species they are responsible for, to prohibit public contact with all USDA-regulated wild animals, and to establish stringent requirements for meaningful, daily environmental enrichment for animals.

We will also offer detailed guidelines to PETA members and supporters so they can submit their own comments to the USDA on these critically important proposals. The ANPR is now open for public comment, with comments due on March 10.

Speak Up for Animals Today

In the meantime, please take the opportunity to speak out against the tourist trap animal exhibitors and shoddy roadside zoos around the country, which cause animals to continue to suffer.

The post The USDA Is Asking for Public Comments After PETA Petition Demands Stronger Regulations appeared first on PETA.

Moolah Shrine Drops Elephants From Its Circus—Other Shrines Should Follow Suit

Following months of protests, appeals from over 60,000 PETA supporters, and an assault on two nonviolent protesters—which was caught on video—the Moolah Shrine has finally declared that it’s ending its use of elephants. The Moolah Shrine Circus was among the last remaining shows that still exploited wild animals who were confined to small crates, kept in shackles, and deprived of any semblance of a natural life.

Shrine circuses routinely work with notoriously cruel exhibitors who supply the animals for their acts. Video footage of a veteran trainer, who often presented the elephants at the Moolah Shrine Circus, shows him instructing trainers to sink bullhooks into elephants’ flesh and twist them until the animals scream.

The writing has been on the wall for ages: Circus acts that exploit animals need to go. Many other circuses have already moved away from using animals. Ringling Bros. and Barnum & Bailey Circus announced its return to the big top using only willing human participants. The Western Montana Shrine Circus ended wild-animal acts, and Shrine circuses in Canada haven’t used wild animals in years. The Moolah Shrine itself had already stopped using big cats and bears in its acts, and this most recent decision furthers its transition toward modern times. We hope its decision will be a lesson to every other holdout Shrine that it’s time to stop fighting the future and start switching to animal-free circuses that dazzle audiences with human talent.

From Circus to ‘Retirement’ at a Roadside Zoo

However, not all the news is rosy—the elephants live at the deceptively named Endangered Ark Foundation, an infamous Oklahoma facility run by Carson & Barnes Circus, a longtime partner of the Moolah Shrine Circus. Carson & Barnes has racked up over 100 federal Animal Welfare Act citations. The Endangered Ark Foundation chains “retired” elephants, breeds them, and uses them for photo opportunities and other entertainment. Does that sound like retirement to you? PETA will continue to advocate in behalf of the elephants who live at this roadside zoo.

Speak Out Against Shrine Circuses!

Tell Shriners that their circus acts would be safer, more entertaining, and better off without forcing animals to perform confusing, painful tricks under the threat of violence.

Tell Shriners: Stop Exploiting Animals!

The post Moolah Shrine Drops Elephants From Its Circus—Other Shrines Should Follow Suit appeared first on PETA.

Punk Pioneer Vivienne Westwood Was an Animal Rights Trailblazer

Dame Vivienne Westwood famously defined the fashion aesthetic of London’s punk movement in the 1970s—think safety pins, studs, and tartan—and helped to create the Sex Pistols’ iconic look. But long after punk’s heyday, the edgy British designer continued to push fashion forward. In 2007, before vegan couture had become mainstream, Westwood banned fur from her lines after meeting with representatives of PETA U.K. and learning about the suffering that animals endure before they’re used for fur coats, collars, and cuffs. The last of Westwood’s fur items were eight rabbit fur handbags, which her company allowed PETA U.K. to donate to a wildlife sanctuary to be used to for orphaned baby animals to snuggle up to.

Westwood’s fur ban went hand in hand with her commitment to environmental issues and her call for true sustainability in the fashion industry. Most animals killed for fur today are raised on factory farms, which produce tens of thousands of tons of waste every year, and fur garments are treated with a stew of toxic chemicals to keep them from decomposing—making fur neither kind nor sustainable.

Westwood’s innovative, animal-friendly accessories—such as the skin-free Derby Bag and Jungle Crocodile Bag—also scored multiple wins in PETA U.K.’s annual Vegan Fashion Awards.

Several years after stripping fur from her collections, Dame Vivienne stripped down to a shower cap for a provocative PETA video about the meat industry’s depletion of world water supplies. “I am an eco-warrior, but I take long showers with a clean conscience because I’m vegetarian,” she said in the spot, which launched in 2014. As a piece in The New York Times pointed out at the time, it takes 4 million gallons of water to produce 1 ton of beef but just 85,000 gallons to produce a ton of vegetables. “By avoiding meat, you do more for the environment than recycling or driving a hybrid car,” Westwood said.

Speaking out against disposable “fast fashion,” Westwood once urged consumers, “[I]nvest in the world. Don’t invest in fashion, but invest in the world.” Her quintessential, animal-friendly clothing and accessories prove that we can do both.

The post Punk Pioneer Vivienne Westwood Was an Animal Rights Trailblazer appeared first on PETA.

See What Made PETA’s List of What’s ‘In’ and What’s ‘Out’ for 2023

The end of another big year for animals is here: Among our accomplishments in 2022 are the transfer of 4,000 dogs, who were imprisoned at the beagle-breeding hellhole Envigo, into safe and loving homes, and the debut of our new virtual reality experience, “Abduction,” to college campuses around the U.S. 2023 will start off on the right foot with the California fur ban, which goes into effect on January 1, and PETA will make sure the year keeps going strong.

2022 brought a lot of changes, and we’re here to mark them with our annual tradition. PETA’s list of what’s “in” and what’s “out” in 2023 will make sure you know what’s up:

PETA's in and out for 2023 feautre image with fun watercolor background

OUT IN
Elon Musk as Twitter’s head? Experiments on himself instead
adidas shoes by Kanye West Vegan styles to look your best
Monkey labor for HelloFresh Primate sanctuaries, where monkeys rest
Animals on movie sets CGI, visual effects
Lindsay Lohan advocating for “pilk” Urging Starbucks to drop the charge for plant-based milk
Buying a brand’s “Responsible Down Standard” lie Warm feather-free bedding for restful shut-eye
Sharing AI selfies with strangers online Sharing AR leaflets, flyers, and signs
Bitcoin, crypto, and NFTs Investing in nature, protecting the bees
Buying “purebred” dogs who cannot breathe Adopting a mutt, supporting shelters in need
The pope blessing meat-heavy COP27 Catholics go vegan to get into heaven
Horse-drawn carriages on packed city streets More restaurants offering vegan eats
Dreaming of humanity’s future on Mars Respecting Earthlings of species other than ours
Donkeys at tourist sites used as a fleet Using a tram or your own two feet
Monkeys used in experiments, nabbed from a tree Research that pertains to you and me
Dolphins held in tiny pools Releasing them to swim in schools

You’ve Got 2023 in the Bag!

You’re going to crush it for animals this year. In 2023, be sure to buy from cruelty-free businesses, eat vegan, wear vegan, refuse to support establishments that exploit animals for entertainment, and spread the animal-friendly spirit by encouraging others to do so as well. To start the year off right, order our free vegan starter kit now!

The post See What Made PETA’s List of What’s ‘In’ and What’s ‘Out’ for 2023 appeared first on PETA.