New Vegan Products We Can’t Wait to Try in 2024

What are we looking forward to most in 2024? It has to be the chance to try all the new animal-friendly products that will be hitting store shelves. Companies are always experimenting with new ways to make flavorsome new vegan foods that are free of meat, eggs, dairy, and honey. These items will help spare the lives of countless cows, chickens, fish, bees, and other animals—all of whom deserve our respect.

Here are some of the new vegan food products we’re looking forward to trying in 2024.

Better Sour Gummies

For sweet and sour lovers, Better Sour’s better-for-you gummy candies are made without gelatin, which is made from the boiled bones, ligaments, and skin of cows, pigs, or fish.

Climax Foods Cheese

Everyone’s talking about Climax Foods’ vegan brie, feta, chèvre, and blue cheeses. That’s because the brand is using science to mimic animal-based ingredients like casein, which gives cheese its stretchiness. You can already find Climax Foods’ cheese at several restaurants—including three Michelin–star Atelier Crenn—but it will also be popping up at specialty retailers.

Mellody Vegan Honey

Instead of stealing honey from hardworking bees, we’ll be using Mellody Golden Clover vegan honey, which is as sweet and thick as the stuff that bees make.

Outstanding Stuffins

Crunchy snacks are always crowd-pleasing, and we can’t wait to bite into these Outstanding Stuffins, available in three flavors: Chedda, Nacho Cheese, and Pizza Partay. All of them are deliciously dairy-free—a choice that helps keep mother cows with their babies.

Seeductive Foods Cheese

These hemp- and pumpkin seed–based cheeses are packed with heart-healthy omega-3s and vegan protein and fermented with a blend of vegan lactic bacteria, which gives them a gut-healthy tang. We’re particularly excited to try the Marinated Feta.

Shroomeats

Mushroom-based meats from Shroomeats are made with only six simple ingredients, are naturally low-fat, and contain no cholesterol.

S’NOODS Spicy Miso Ramen

This vegan, gluten-free, and flavor-packed snack is great for grabbing on the go and will satisfy your urge to eat instant ramen straight out of the pack.

Treehouse Naturals Pecanmilk

Oat milk won’t be going anywhere, but we’re always up for trying new nut milks. Atlanta-based brand Treehouse Naturals’ Pecanmilk is creamy, rich, and sold in a chocolate version, too.

WunderEggs Deviled and Patties

We already love WunderEggs’ Plant-Based Hard Boiled eggs. Now the brand is launching vegan egg white patties (which are perfect for breakfast sandwiches) and, for a limited time, Deviled WunderEggs.

Zeroe Vegan Caviar

In the caviar industry, workers often cut open female sturgeons and remove their eggs from their ovaries while they’re still alive. That’s the real cost of this “luxury” food. Knowing this, Zeroe makes vegan caviar from seaweed for a product that’s kind to animals and the oceans.


If you haven’t already made the switch, going vegan is the best New Year’s resolution you can make. You’ll spare countless animals, help combat the climate catastrophe, and improve your own health. Start strong with our three-week vegan challenge, and order a free vegan starter kit for more helpful tips:

Send Me a FREE Vegan Starter Kit!

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There’s No Liberty for Dogs Until This Company Cuts Its Deadly Connection

Chained Protesters Demand That Liberty Media Disconnect From Deadly Dog Race

What’s the Disconnect, Liberty Media? Protesters Arrested After Defending Dogs

Chained Protesters Have This Life-or-Death Message for Liberty Media

PETA Protests, Targeting Liberty Media’s Deadly Connection

What Deadly Connection Does Liberty Media Have? Join Us in Taking Action!

There’s No Liberty for Dogs Until This Company Cuts Its Deadly Connection

Chained Activists Arrested After Latest Protest Against Liberty—Here’s Why

Liberty Media Has a Rotten Connection—Join PETA to Save Dogs

 

Will Liberty Media disconnect from the deadly Iditarod race? Chained activists encased their feet in cement during PETA’s latest protest. Find out what you can do to help dogs.

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Rescued by PETA, Adoptable Kitten Mariah Is Hoping Santa Will Bring Her the One She Really Needs

Like her namesake, Mariah Catney didn’t start life with GRAMMY nominations and multimillion-dollar contracts. This playful tabby was just one of many cats and kittens left to fend for themselves outdoors in southeastern Virginia. A well-intentioned woman found Mariah living outside and brought her to PETA’s mobile clinic to be spayed. She had planned to return her to the mean streets but agreed to let us give Mariah a shot at the loving indoor home she deserves instead.

Mariah, an adoptable kitten rescued by PETA, with Christmas decorations

Santa, won’t you bring Mariah the one she really needs?

Once she was in PETA’s care, this girl’s unique personality shimmered like glitter. When one staffer met her, she knew immediately that she had to bring the chart-topping chirper home to foster.

Brown tabby kitten Mariah in Christmas gift bag

This girl loves to chirp so much, you’d think her favorite pastime was careyoke.

Mariah’s foster guardian is preparing to watch this butterfly spread her wings and fly. She reports that the four-legged crooner loves to cuddle as much as she loves to chirp and that her meow is touchingly sweet. After a good play session, she loves hunkering down in a cat cave or hideaway (a bit more goth-girl than her namesake), and if you show her even a little affection, she’ll playfully prove her headbutting prowess.

Cats forced to live outdoors are typically denied enrichment, affection, and respect and can have a tough time socializing, but Mariah is quite taken with her foster guardian’s own feline companion, proving that she would be happy to chirp a duet with the right cat sibling.

Rescued kitten Mariah with friend Dennis

“The Adventures of Mimi” (and Dennis)

Sure, sometimes love takes time—but Mariah is eager to hear that she’ll always be your baby.

Mariah is 10 weeks old and will be spayed prior to adoption. And she doesn’t want a lot for Christmas—just you, baby. Are you ready to get underneath the mistletoe with this chirrup queen? E-mail Adopt@peta.org to learn more.

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‘Hell on Wheels’ Is Coming: Squawking Chicken Truck to Ruffle Feathers Outside Augusta Restaurants

Local diners just might think twice about chowing down on fried chicken after they see—and hear—“Hell on Wheels,” PETA’s guerilla-marketing campaign featuring a life-size chicken transport truck covered with images of real chickens crammed into crates on their way to a slaughterhouse, complete with actual recorded sounds of the birds’ cries and a subliminal message every 10 seconds suggesting that people go vegan. The vexatious vehicle will debut at Chick-fil-A on Washington Road before moving on to confront Augusta diners at Chicken Salad Chick, DiChickO’s Peri Peri Cafe, Zaxby’s Chicken Fingers & Buffalo Wings, Frog & the Hen, and A Town Wings.

When:    Thursday, December 7, 12 noon

Where:    Outside Chick-fil-A, 3066 Washington Rd., Augusta

“Behind every barbecued wing or bucket of fried chicken is a once-living, sensitive individual who was crammed onto a truck for a terrifying, miserable journey to their death,” says PETA Executive Vice President Tracy Reiman. “PETA’s ‘Hell on Wheels’ truck is an appeal to anyone who eats chicken to remember that the meat industry is cruel to birds and the only kind meal is a vegan one.”

PETA—whose motto reads, in part, that “animals are not ours to eat”—opposes speciesism, a human-supremacist worldview, and offers a free vegan starter kit on its website.

For more information, please visit PETA.org, listen to The PETA Podcast, or follow the group on X (formerly Twitter), Facebook, or Instagram.

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Judge Denies Justice for Monkeys at UW-Madison; PETA Will Fight On to Save Them

Dane County Judge Nia Trammell has declined to reconsider her refusal to appoint a special prosecutor, despite finding probable cause to believe that personnel at the University of Wisconsin–Madison’s Wisconsin National Primate Research Center (WNPRC) committed cruelty to animals in their mistreatment of Cornelius and Princess, two monkeys who were kept caged in solitary confinement in conditions of extreme privation for years at the WNPRC.

In June 2022, PETA filed a petition for a finding of probable cause on behalf of Cornelius and Princess following an undercover investigation into the WNPRC presenting overwhelming evidence of cruelty that the judge determined “shocks the conscience and is extraordinarily alarming.” Yet the judge has doubled down on her decision to give the WNPRC a free pass, and PETA predicts dire consequences for animals locked up in its bleak laboratories.

Cornelius, confined at the WNPRC. Photo: PETA

In the months that followed PETA’s lawsuit filing, WNPRC experimenters killed Princess and her unborn baby.

“If depriving sensitive and social animals of everything that makes their lives worth living isn’t considered cruelty in the state of Wisconsin, what is?” says PETA Senior Vice President Kathy Guillermo. “PETA vows to continue fighting for monkeys imprisoned at the WNPRC and elsewhere until laboratory experimentation is extinct.”

Cornelius was born at the WNPRC in 2010. Known to experimenters only as #r10033, he was separated from his mother as an infant and was infected by experimenters with the dengue virus when he was 4 years old. As a baby, he suffered from full-body rashes. As a juvenile, he was plagued with persistent diarrhea, a common sign of stress in caged monkeys. Later, he was used as a breeder, subjected to repeated electro-ejaculation procedures, and warehoused in solitary confinement for years, adding psychological suffering to his existing torment.

Princess—known as #rh2519—was repeatedly bred, and her babies were taken away for experiments. She tore out nearly all her body hair, a form of self-mutilation indicative of extreme psychological distress. In November 2021, she was impregnated and used in an experiment in which both she and her fetus were killed.

After more than 60 years, 16,000 dead monkeys, and nearly $700 million in taxpayer funds, the WNPRC has produced zero cures for human diseases. PETA asks that UW-Madison release Cornelius to a reputable sanctuary.

PETA—whose motto reads, in part, that “animals are not ours to experiment on”—opposes speciesism, a human-supremacist worldview. For more information, please visit PETA.org, listen to The PETA Podcast, or follow the group on X (formerly Twitter), Facebook, or Instagram.

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